Pioneering design education that bridges innovation and industry expertise.
The School of Design and Visual Arts (SDVA) at Apeejay Stya University (ASU) offers industry-oriented programs that empower students with strong design aesthetics and key skills to provide innovative design-based solutions. With a focus on studio-based learning and continuous industry interface, SDVA ensures that students learn by doing, preparing them for successful careers in the creative industry. The programs offered include Bachelor of Design (B.Des.) and Master of Arts (M.A.) in Animation & Multimedia Design, Fashion Design, Graphic Design, and Interior Design, as well as a Doctor of Philosophy (Ph.D.) program for advanced research in design.
Building on the legacy of over two decades of excellence established by the Apeejay Institute of Design (AID) in New Delhi, SDVA continues to provide cutting-edge education in design. The school has strategic MoUs and collaborations with leading foreign institutions and universities, facilitating student and faculty exchange programs, as well as curriculum and research support. These partnerships enhance the educational experience, providing students with global exposure and opportunities to work on international projects. Apeejay Stya University, located in Delhi NCR, is India’s first industry-centric technology and liberal arts university, carrying forth the Apeejay Stya legacy of over 50 years of excellence in education.
Graduates from SDVA have made significant contributions in various traditional and futuristic disciplines and sectors, with many becoming visionary, creative business leaders. The faculty and staff, with their rich professional experience, continually push the boundaries of creative innovation, particularly at the intersections of art, science, technology, and business. The rising fortunes of many talented SDVA alumni in a short span of time attest to the quality of education and training provided by the school. The vibrant community of students and faculty at SDVA is committed to driving a design revolution, paving the way for an extraordinary future. The school welcomes new students to join this inspiring journey and be part of its dynamic, design-driven community.


Apeejay Stya University (ASU), located in Delhi NCR, is India’s 1st Industry-Centric Technology & Liberal Arts University. ASU has an illustrious history carrying forth the Apeejay Stya legacy of over 50 years of excellence in education. The School of Design and Visual Arts (SDVA) at ASU is focused on research and innovation in diverse socio-business-environment domains.
To build a humane sustainable future for all, strategic design innovation has emerged as most popular and competitive choice for scholars and growing industries. Design education recognises the diversity of the creative ecosystem. Students at SDVA get an ideal combination of abilities in trend sensing, design thinking, practical skills and theoretical understanding that prepares them to participate and lead valuable projects in the creative industry.
Those who have accomplished the SDVA programme have gone on to make major contributions in several traditional & futuristic disciplines and sectors. Others went on to become visionary, creative business leaders who expanded the scope of design to encompass strategic functions in addition to design interventions.
Our faculty and staff with rich professional experience is continually going beyond the possibilities of creative innovation, particularly at the intersections of art, science, technology and business. SDVA faculties have a wide-range of specialisations, and they consistently work toward equity for all stakeholders, focused on the future.
From our inception, we have seen the rising fortunes of many talented design pass-outs in a very short span of time. Creative individuals from SDVA can start and prosper in the design sector far more swiftly. I welcome you to be part of the vibrant design-driven community of students and faculties of the SDVA at ASU.
ASU is a great community and I am thankful and appreciative of it as it sets out on this inspiring journey of design revolution, leading the way for the extraordinary future.


Building on over two decades of expertise from the Apeejay Institute of Design (AID) in New Delhi, the School of Design and Visual Arts at Apeejay Stya University inherits a rich tradition of high-quality education and innovative design practices.
With MoUs and collaborations with leading foreign institutions and universities, our program offers opportunities for student and faculty exchanges, as well as curriculum and research support, enhancing the educational experience with global perspectives and advanced learning.
The School of Design and Visual Arts at Apeejay Stya University offers state-of-the-art facilities and specialized labs to foster creative growth and technical proficiency in students. Our well-equipped design studios, computer labs, and workshops provide the ideal environment for transforming innovative ideas into tangible creations. Each dedicated space, from the Fabrication Lab for fashion design to the Photography Lab and CAD Lab, ensures that students gain hands-on experience and industry-relevant skills across various design disciplines.
Equipped with spot lighting, full-scale boards for sketching and illustrating, and custom furniture, these studios provide the perfect environment for students to freeze their creative ideas and concepts.
State-of-the-art labs with the latest graphics and design software enable students to transform their ideas into reality, ensuring they are proficient with industry-standard tools.
This lab, attached to the Fashion Design studio, allows students to fabricate design concepts into garments using the latest machines, bridging the gap between design and production.
Visual concepts are brought to life in this lab, where students engage in advertising photography, portrait photography, chroma shooting, video recording, and editing.
A dedicated space for interior design students to work on visual and technical drawings, model-making, and research, enhancing their technical knowledge and practical skills.
Focused on layout design, artworks, illustrations, and animation, this lab provides a creative space for students to develop and refine their digital media projects.
These workshops allow students to handle various materials and develop their hand skills, crucial for practical design applications and innovative creations.
Enhancing technical knowledge, this lab helps students develop their software skills, ensuring they are well-versed in computer-aided design applications essential for modern design work.
















Founder and CEO, Desmania Design Pvt. Ltd.
Head-I.D.D. Centre, I.I.T., New Delhi
Director, Dimension Designers Pvt. Ltd.
Dean, D.J. Academy of Design, Designer &Former Chairman, Education - NID
Deputy Director General, Society of Indian Automobile Manufacturers
Director, Apeejay School of Architecture & Planning

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