Gurugram, July 28, 2018: The School of Journalism and Mass Communication at Apeejay Stya University (ASU) has collaborated with online major, The Quint, ensuring students’ seamless exposure to the new media know-how. The Quint has now become a Knowledge Partner of the School of Journalism and Mass Communication (SJMC) at ASU.

Speaking on the development, Mr Nishant Berlia, Pro Chancellor, ASU, said, “This relationship is a real game changer for those studying Journalism at ASU, especially with the increasing dominance of digital news globally. Students will get a chance to spend time in The Quint’s newsroom, learn digital journalism from some of the best in the business, attend workshops and get the opportunity for internships and industry experience.”

As more and more people are getting news on the go, on their smartphones and tablets, the Media Industry has been forced to change the way it disseminates information. This partnership between The Quint and ASU will help SJMC to make their students industry-ready so that they are ensured swift and suitable placement by the time they finish their graduation.

Delhi, April 22, 2018:Students from the School of Design & Visual Arts, ASU showcased their designs at the India Runway Week 2018. ASU students highly emphasise on designing and creating a collection which is ornate as well as wearable clothing. The fashion show presented men who are dapper and luxurious – ‘men who rule’ fashion and new age women through the eyes of new age designers. Garments were delicately handcrafted with satin & light brocades and digital print to bring out the confident feminine women.

shine-at-irw
shine-at-irw
shine-at-irw
shine-at-irw
shine-at-irw

Gurugram, April 20, 2018: Apeejay Stya University jointly held a Seminar on 'Entrepreneurial Journey - Challenges & Opportunities' with TiE (The Indus Entrepreneurs), at the University campus.

The invited entrepreneurs included Mr. Deep Bajaj, Founder, Pee Buddy, Mr Sandro Stephens, Regional Head-Northern India, Indian Angel Network, Ms Shivaarti Bajaj, Founder, Go Parties and Mr. Gaurav Gupta, Co-Founder, Hello Travels.

Each entrepreneur spoke about the hurdles they faced & overcame and how ultimately landed up as successful entrepreneurs.

Encouraging & Inspiring Entrepreneurs: Joint Seminar with TiE
Encouraging & Inspiring Entrepreneurs: Joint Seminar with TiE
Encouraging & Inspiring Entrepreneurs: Joint Seminar with TiE

Gurugram, April 17, 2018: As part of their curriculum, students of the School of Legal Studies, ASU visited Sadar Police Station, Gurugram. The purpose of the visit included understanding the physical structure of a police station, nature of duties performed by police officers in a police station, knowing about the case diary, Maalkhana, to see how an FIR is lodged and other activities of police.

visit-to-sadar-police-station
visit-to-sadar-police-station
visit-to-sadar-police-station

New Delhi & Gurugram, April 17, 2018: The Annual Media Festival titled ‘Back to the Future’, organised by the School of Journalism and Mass Communication, ASU, concluded on a high note. The highlight of the Festival was the challenges facing media and how, through interventions, media could reclaim its lost ground. The festival brought under one roof, media students, renowned media professionals and political parties’ spokespersons.

The proliferation of social media, its misuse and the subsequent rise of fake news & the perils associated with it as well as the fact that mainstream media itself is going through a crisis were all highlighted during the course of the Festival.

The event was declared open by from the Chancellor of the Apeejay Stya University, Mrs. Sushma Paul Berlia. She began by quoting lines by Patanjali, “When you are inspired by some great purpose, some extraordinary projects, your entire thoughts break their bonds and you find yourself in a great new and wonderful world”.

The keynote address was given by Mr. Rajdeep Sardesai, Consulting Editor at the India Today Group. He talked about how, today, news had changed from ‘informing’ to ‘viraling’. India, today has over 400 news channels but ‘sense has been replaced by sensation’. Quantity is not quality and the news is being sold like movies. Social media is selling news like an echo chamber that could be actually propaganda of a party. To address the problems, he suggested remedial measures as well.

This session was followed by a panel discussion on the topic on ’Does Media in India need a surgical strike to get back on track?’ Moderated by Ms Pamela Philipose, Public Editor at The Wire, along with, Editor-in-chief at The Citizen, Ms Seema Mustafa, Ms Rohini Singh from The Wire, Editor-in-Chief at India News, Mr Deepak Chaurasia and Mr Ravish Kumar, Senior Executive Editor, NDTV.

This was followed by a talk by Mr Raj Chengappa, Editorial Director at India Today Group, on the topic ‘Vision 2020: Reclaiming the Fourth Estate’.

The Festival concluded with a panel discussion on ‘Social Media: The New weapon of Politics’, moderated by Ms Nidhi Razdan, Anchor and Executive Editor at NDTV, Spokesperson of Aam Aadmi Party, Mr Ashutosh and Mr Jaiveer Shergill, Spokesperson, Indian National Congress took part in this discussion.

The festival ended with all participants supporting the fact that media is changing and facing new challenges but there is still hope. A journalist can still raise his voice and use social media platforms to effect change and in doing so they can still bring change & reestablish the influence of the fourth estate.

sjmc-media-festival-2018
sjmc-media-festival-2018
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